I know its been quite a long time since I have made my previous post on this, its just that I am little bit engaged with some family issues and I can’t able to find free time to update the blog. In fact these family issues diverted me so much that its really taking me some time to get settled with my blogs and SEO of course. I am just on the process of refreshing my SEO knowledge as of now, going through the patent filings from Google, Bing and yahoo, they seems quite interesting. Don’t worry I will get you updated with those things soon too.
Ok today I want to throw some light over the external links subject. I assume this will help you to build better links for your blogs and websites.
1. Link On Related Sites:
When you build your links, its not enough if you just keep building links on any site you find online, you need to make sure you are focusing your links on more niche oriented sites, meaning sites that are related to your own niche. Building or buying links on a webmaster site for your weight loss blog will not going to help you in any way. Search engines very much rely in relevancy of topic where you place your links in. So just burn this idea strongly in your head.
2. Anchor Text Used In The Link:
This is another factor that you need to focus on always, its not enough if you just place a link on someone’s site with some random keyword as anchor text, use the keywords you want to rank for in your anchor texts. Keywords plays a vital role in your search rankings for keywords you focus on.
3. Location Of The Links:
Search engines gives different value for links present in different position, links present in the navigational or upper part of the web page carries more weight than links present in the footer area or other site wide links, links present in the main content carries more weight than links present in the comment area.
4. Pagerank:
I want you to really throw away the idea about what other webmasters or SEO professionals tell about pagerank thing, but just keep it in mind that many search metrics in Google are based on PR of the website and webpage, Its true that its not the only factor that determines your ranking in search engines but just keep in mind that its one of the many contributing factors that determines your rankings. So PR still holds value.
5. Link Age:
This is something you may not have much control about and that’s the reason search engines gives more weight to this part, when your links get old, it starts to gain more value, links that are more than a year old have more value than links that are just a week old. It makes sense because if you build links anonymously or spamming links on other blogs its highly unlikely that your links will stay longer on those pages. There is a high probability that only quality links stay longer. So just build quality links for your site and your site will naturally get up in the SERPS.
Tags: quality of external links
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I am Chakkravarthi, full time Blogger, webmaster and wordpress enthusiast . Apart from blogging I like to dwell in to SEO world most of the time.Use wordpress and support the open source community.
{ 2 comments… read them below or add one }
Thank you for sharing great tips. I really learned a lot from reading your blog.
Teena@V8 Supercars´s last blog ..Sydney Seaplanes – Scenic Flight for 2, Sydney Secrets
Chakkravarthi,
Thank you for sharing these tips. It is hard when you are first learning SEO and back-linking stuff, but if everything is put into place, it is well worth it!
I didn’t know that the placement of your links made a difference, and that the ones at the top carry more weight than the ones in the body. I learned something new today, thank you sharing.
greenlants