4 Steps To Understand How Search Engines Read Websites
If you are not aware then you must know that search engines don’t employ people to browse through the websites across the internet and index the pages on them, but instead search engines use bots to access the different websites on the internet. Its an essential part of SEO that you must know how this search engine bots reads a website, here are four easy steps that will guide you through the whole process.
1. Once a search engine bot arrives to your site the first thing it will look for in your site is the file names robots.txt, I have talked about the robots.txt file in this article. You can check that article out if you want to know about robots.txt file in detail, for now lets be aware that you can pass on instructions to these search engine bots on what are the places you need these bots to crawl or not to crawl and index.
2. After checking through the robots.txt file bots will then move on to read the meta title area and meta description area which will be used for indexing your pages, some search engines do look for meta tags but due to recent spamming in the meta tags section, search engines now start to avoid them and give more importance to title and description part.
3. Thirdly the bots move to the actual content that is everything that you find between
section in your webpage, just be aware that if you are using any frames, tables in your content area then bots might not crawl through them and also bots have lower capacity to crawl through javascript and flash over HTML so its better to have a webpage that is designed with HTML and other programs over flash and javascript.4. Finally the bots will check if the contents posted on your blog resembles the contents in some other location in their database and prioritize your index accordingly, if your contents are duplicate to some other contents on the web then there is a chance that your rankings for that particular page will be low or it will be included in the supplementary index.
Category: SEO Tips
